blake & belle

I was tasked with creating a farm centric design collection for a new customer, orscheln. I creating an entire new brand “Blake & Belle” featuring hand painted farm animals for collections across the seasons. This brand was re-occurring for 3 years and was picked up by other retailers and sold in line as well.


 

art concepting & development

After hand-painting the farm animals, I created the rest of the collection by adding in fun fonts, phrases, colors and artwork.

Spring Collection

Holiday Collection

Harvest Collection

PPS review

After creating production files and requesting samples from overseas suppliers, I received samples to review, revise and approve.

 

as seen online

Screenshots of the Blake & Belle product sold online.

showroom

For each collection, I designed and executed showroom set up.